February 3, 2012
Onigiri.blog: 120131_52_フリーランスとか大手とか言ってないで「ソニーの開発18か条」を今こそ振り返ってみよう！

shogoshibusawa:

昨日、人生の先輩に当たるお二人と恵比寿にて焼き鳥＆ビール♪
メンターの大切さ、ソーシャル〜な話、新卒の就職活動、大手企業の話、色々とお話をする中で「SONYの開発18か条」というものの存在を教えて貰いました。自分にとってもの凄く示唆に富んでいたので皆さんにもシェアさせて頂きます。

これは、ウォークマンの開発に携わった大曽根さんという方のチームで唱えられていたものだそうです（出井さんCEO就任前に）。まずはご覧下さい。


ソニーの『開発18か条』

第1条：客の欲しがっているものではなく客のためになるものをつくれ

第2条：客の目線ではなく自分の目線でモノをつくれ

…

3:21pm  |   URL: http://tmblr.co/Zf5kbyFpDE5z
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    Onigiri.blog: 120131_52_フリーランスとか大手とか言ってないで「ソニーの開発18か条」を今こそ振り返ってみよう！
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